{"id":28803,"date":"2026-08-13T11:10:39","date_gmt":"2026-08-13T11:10:39","guid":{"rendered":"https:\/\/gioiellerialocastro.com\/?page_id=28803"},"modified":"2026-09-20T12:42:04","modified_gmt":"2026-09-20T12:42:04","slug":"nostra-storia","status":"publish","type":"page","link":"https:\/\/gioiellerialocastro.com\/en\/nostra-storia\/","title":{"rendered":"Our story"},"content":{"rendered":"\n

<\/p>\n\n\n\t

Our story<\/p>

Since 1847. By royal licence.<\/p><\/div>

Salemi, 1847<\/p>

The first seal<\/h2>

Our story begins with a seal: that of Ferdinand II of Bourbon, who in 1847 granted our family the privilege of trading in gold and precious stones. It was more than a commercial act: it was a recognition of trust, expertise and reputation.<\/p>

Ever since, we have been in Salemi, one of the most beautiful villages in Italy, set among the hills of western Sicily, where every lane tells centuries of history and every stone carries the weight of a layered civilisation. A place that has shaped the way we look at things: with attention, with respect for what endures, and with the certainty that quality cannot be improvised.<\/p><\/div>

\"Salemi\"
Salemi<\/span>One of the most beautiful villages in Italy, in the heart of western Sicily.<\/span><\/div>\n\t\t\t\t\t\t\t\tDiscover our selection\t\t\t\t\t\t\t\t<\/polyline><\/svg><\/a><\/div><\/div><\/div>
\"Gioielleria
Gioielleria Lo Castro<\/span>Our boutique in Salemi, since 1847.<\/span><\/div>\n\t\t\t\t\t\t\t\tDiscover our jewellery\t\t\t\t\t\t\t\t<\/polyline><\/svg><\/a><\/div><\/div>

Our vision<\/p>

How we understand jewellery<\/h2>

For us, a piece of jewellery is not an accessory. It is a conscious choice. It is history you wear, identity expressed without words, emotion that withstands time.<\/p>

We believe every piece should have a reason: a reason to be chosen, worn and handed down. That is why we select with care, advise with expertise and never compromise on quality.<\/p><\/div><\/div>

The people<\/p>

One family, one method, one selection<\/h2>

Today this passion has four names: Vito, Anna Maria, Elena and Pietro. Different generations, the same outlook: that of people who have learnt that quality and time are one and the same.<\/p>

That is why we have built a way of working that puts the person at the centre. Our online consultation was born from this very conviction: every piece of jewellery has a reason, and finding it takes listening, expertise and time.<\/p>

The same time we devote to selecting the pieces we bring into our boutique, chosen for the quality of their craftsmanship and gemstones, for their ability to last, and for their design. Because we believe a piece of jewellery should be beautiful today and in twenty years\u2019 time, whether it is a timeless classic or a more daring creation. A conviction we have carried forward since 1847, and one we will be delighted to share with you.<\/p><\/div>

\"Vito,
Vito, Elena, Pietro and Anna Maria<\/span>Our experience, at your service.<\/span><\/div>\n\t\t\t\t\t\t\t\tBook an online consultation\t\t\t\t\t\t\t\t<\/polyline><\/svg><\/a><\/div><\/div><\/div><\/div><\/div><\/main>\n\t\n\n\n\t

Shop<\/h1>

Discover our collection of jewellery, watches and accessories.<\/p><\/div>

Jewellery<\/span><\/a>Watches<\/span><\/a>Accessories<\/span><\/a>Gifts<\/span><\/a><\/div><\/div>\n\t\n\n\n\t

Our brands<\/h2>

The brands we believe in, chosen for their quality, their design and their ability to stand the test of time. \n<\/p>

\"Amle\"<\/a>\"Bliss\"<\/a>\"Annamaria<\/a>\"Lelune\"<\/a>\"Nanis\"<\/a>\"Oro<\/a>\"PDPaola\"<\/a>\"PG<\/a>\"Amle\"<\/a>\"Bliss\"<\/a>\"Annamaria<\/a>\"Lelune\"<\/a>\"Nanis\"<\/a>\"Oro<\/a>\"PDPaola\"<\/a>\"PG<\/a><\/div><\/div>
\"Pineider\"<\/a>\"Promesse\"<\/a>\"Giovanni<\/a>\"Sector<\/a>\"Seiko\"<\/a>\"Marcello<\/a>\"Maria<\/a>\"Pineider\"<\/a>\"Promesse\"<\/a>\"Giovanni<\/a>\"Sector<\/a>\"Seiko\"<\/a>\"Marcello<\/a>\"Maria<\/a><\/div><\/div><\/div>
\"Amle\"<\/a>\"Bliss\"<\/a>\"Annamaria<\/a>\"Lelune\"<\/a>\"Nanis\"<\/a>\"Oro<\/a>\"PDPaola\"<\/a>\"PG<\/a>\"Pineider\"<\/a>\"Promesse\"<\/a>\"Giovanni<\/a>\"Sector<\/a>\"Seiko\"<\/a>\"Marcello<\/a>\"Maria<\/a><\/div><\/div>\n\t\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-no-title","meta":{"footnotes":""},"class_list":["post-28803","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/pages\/28803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/comments?post=28803"}],"version-history":[{"count":4,"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/pages\/28803\/revisions"}],"predecessor-version":[{"id":61535,"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/pages\/28803\/revisions\/61535"}],"wp:attachment":[{"href":"https:\/\/gioiellerialocastro.com\/en\/wp-json\/wp\/v2\/media?parent=28803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}